VERA AGUSTIN TIANTIKA
27212558
3EB21
PT. FASTFOOD INDONESIA Tbk.
PT Fastfood Indonesia Tbk is the sole
owner of the KFC franchise in Indonesia, established by Gelael Group in 1978 as
the first party who obtained the franchise KFC to Indonesia. The Company began
operating its first restaurant in October 1979 at Jalan Melawai, Jakarta, and
has gained success. The success of this outlet was followed by the opening of
further outlets in Jakarta and the expansion of the coverage area to the other
major cities in Indonesia, including Bandung, Semarang, Surabaya, Medan,
Makassar, and Manado. Continued success achieved by the KFC brand development
make a fast food franchise is widely known and dominant in Indonesia. Joining
Salim Group as a major shareholder of the Company has increased its development
in 1990, and in 1993 registered as listed in Jakarta Stock Exchange as a step
to further boost growth. Majority ownership at this point is 79.6% with a 43.8%
distribution to PT Gelael Pratama of Gelael Group, and 35.8% to PT Megah
Eraraharja of Salim Group, while the minority shares (20.4%) were distributed
to the Public and cooperatives. The Company acquired the right franchise of KFC
Yum! Restaurants International (YRI), a business entity belonging to Yum! Brands
Inc., which is a publicly traded company in the United States is also the
franchisor of four other leading brands, namely Pizza Hut, Taco Bell, A &
W, and Long John Silvers. Five brands that shelter under the same ownership has
been proclaimed Yum! Group as the largest fast food chain and the best in the
world in providing a wide choice of famous restaurants, thereby ensuring
leadership in multi-branding business. For the category of fast food chicken
products, KFC unbeaten. PT Fastfood Indonesia Tbk. is the owner
Single franchise KFC in Indonesia,
established by Gelael Group in 1978 as the first party who obtained the
franchise KFC to Indonesia. The Company began operating its first restaurant in
October 1979 at Jalan Melawai, Jakarta, and has gained success. The success of
this outlet was followed by the opening of further outlets in Jakarta and the
expansion of the coverage area to the other major cities in Indonesia,
including Bandung, Semarang, Surabaya, Medan, Makassar, and Manado. Continued
success achieved by the KFC brand development make a fast food franchise is
widely known and dominant in Indonesia. Joining Salim Group as a major
shareholder of the Company has increased its development in 1990, and in 1993
registered as listed in Jakarta Stock Exchange as a step to further boost
growth. Majority ownership at this point is 79.6% with a 43.8% distribution to
PT Gelael Pratama of Gelael Group, and 35.8% to PT Megah Eraraharja of Salim
Group while a minority share (20.4%) is distributed to the public and
cooperatives. The Company acquired the right franchise of KFC Yum! Restaurants
International (YRI), a business entity belonging to Yum! Brands Inc., which is
a publicly traded company in the United States is also the franchisor of four
other leading brands, namely Pizza Hut, Taco Bell, A & W, and Long John
Silvers
Vision and Mission PT
Fastfood Indonesia
Has a vision to always be branded
fast food restaurants number 1 in Indonesia and maintain its market leadership
with the most modern and restaurant menjjadi to in terms of product, price,
service, and facilities.
And is supported by a mission that
further strengthen the brand image KFC with strategies and innovative ideas,
continue to improve the dining atmosphere unequaled and consistently provide products,
services, and facilities restaurant quality always follow the needs and
changing consumer tastes , 1.3
Business Field As the name PT
Fastfood Indonesia as the winner for the KFC franchise license in Indonesia is
a company engaged in the food and beverage industry fast food category.
Superior products company colonel'sOriginal Recipe and Hot and Crispy remains
the most delicious fried chicken bedasarkan various consumer surveys in
Indonesia. As other leading products, in recent years the company also offers a
Colonel Burger, Crispy Strips, Twiter, and the recently launched, such as
Colonel Yakiniku. In addition to these superior products KFC also cater to
local tastes with a menu of other options such as cakes, rice, salad, and soup
KFC. To provide value-added products to consumers, various combinations of
saving and quality menu also launched such as super hot and kfc atttack
continue in the offer and even for now KFC also offers service packages such as
super big 1 or super large 2, The Company also launched several variants menu
for Rp 5,000, - to further bring value-added offers to consumers and provide
something different from brand KFC.
